Simple, Fun, Direct Email Copy
Over the weekend, something very interesting popped into my mind. I remember that one of my former business coaches told me that when people enter your business world either through joining your email list or buying a product or service of yours, you shouldn’t say thank you to them. When she told me that, I … Read more
If you’ve been with me for a while, then you may or may not remember the fact that I’ve been getting into investing. I started back in July 2021 when I invested a portion of the money in my savings account into a variety of index funds. Soon after, I slowly started putting money into … Read more
I know of this particular female content creator in the gaming industry. And in a podcast, she explained how she built her audience and overall online presence over the years. She broke it down into two simple steps: 1. She used her “assets” to build an initial audience fast, because if you follow mainstream music, … Read more
I’ve mentioned multiple times that whatever you do, you never want your copy to be boring. If your copy is boring, your readers will have a hard time paying attention. And when they stop paying attention, the chances of them doing what you want them to do drops to zero. And there could be many … Read more
It’s hard to imagine doing grocery shopping without a shopping cart, especially if you buy a lot of items. Baskets were useful, but they were limited to people’s strengths. Meaning, before shopping carts, people would typically end their grocery shopping trip once they felt their basket was starting to get a bit too heavy to … Read more
Recently, I witnessed something that I thought was otherwise impossible. There’s a man in China named Yang Tianxin who’s a huge soccer fan. In fact, he loves soccer so much that he trained a group of goldfish to play the sport. He even transformed his fish tank into an underwater soccer field. How did he … Read more
Back when I was in my early teens, I was a huge rubik’s cube nerd. And rightfully so because my classmates would see me with that toy in my hand every single day. Ever since the day I saw one of my friends play with the cube, I’ve been obsessed with figuring out how to … Read more
I once heard this tip when it comes to creating social media content. There has to be a balance between what you like and what your audience wants. It makes sense. If you only post what you like but the content isn’t what your audience wants to see, then you might as well just stop … Read more
Let’s go back to the basics. What is copywriting? According to American Writers & Artist Institute (AWAI), “Copywriting is the process of writing persuasive marketing and promotional materials that motivate people to take some form of action, such as make a purchase, click on a link, donate to a cause, or schedule a consultation.” It’s … Read more
Over a year ago, my friend recommended that I watch some videos from a person who goes by Dr. K, a psychiatrist who specializes in addiction. But he also has a YouTube channel where he talks about mental health issues tailored towards the gaming community. Two weeks ago, he talked about The Great Resignation that … Read more