Last night, I was on a voice call with three of my friends. Somehow our conversations transitioned from videogames to asking each other deep questions.
One of the questions we asked each other was,
“What is your definition of happiness?”
When it was my turn, I thought for a few moments and said,
“Any good moment you experience that makes you temporarily forget about everything else happening in your life.”
And I truly believe that statement.
Speaking from personal experience, whether I’m doing anything like spending time with family and friends, working on my hobbies, reading a good story, watching a great movie, or binging on my favorite TV shows, all of which makes me happy, I’m not worried about anything else that’s happening in my life.
I’m not thinking about the future, the bills I have to pay, the work I still need to finish, or whatever else I regularly think about. Of course that is until that happy moment ends.
You know, it kind of reminds me of the movie I watched the other day too.
Death Proof, written and directed by the famous Quentin Tarantino.
The movie is mainly about a stuntman who murders young women using his stunt car. I mean, it’s a black car with a huge white skull printed on the hood. If that doesn’t scream murder and death, then I don’t know what does.
Anyhoo, the first 30 minutes of the movie was just about the lives of three young women living their lives and hanging out at the bar. No signs of death or murder whatsoever. The movie gets you immersed in their story that you almost forget that the entire movie is about a stuntman murderer.
Now why am I talking about this?
Because you can create the same effect for your emails too.
There’s a way you can write your emails so when your readers read them, they’ll get so immersed in your copy that they may not even recognize you’re selling your product or service until they get the end of your email.
You can learn this by reading my book where you’ll learn my ways of writing email.
Just click the link below.