Simple, Fun, Direct Email Copy
Before I got into copywriting, I actually ran a resume and cover letter writing service for roughly one month on my school campus. Because I interned at the nonprofit organization and worked closely with the Executive Director, who has a lot of experience with resume critiques, I picked up a lot of his tips and … Read more
I have to give props to the company that created TikTok. Even though they didn’t entirely start building their user base from scratch, they’re getting the younger people hooked on the app. But certain people I personally know are always on the app to the point where it’s a bit concerning. Here’s a short story. … Read more
I currently have a project going on where a group of colleagues and I are consulting a local skincare startup company. Specifically, we’re helping them with their marketing strategies. Once a week, we’d have a group call to talk about our progress, updates, and our next steps. On Wednesday, we had our weekly call and … Read more
In summer of 2019, one of my oldest friends and I went on a weekend trip to Chicago. It was pretty interesting considering it was our first time planning a long distance trip together. Although parts of the trip didn’t go as planned, we still had some pretty good experiences. Seeing the beautiful city skyline. … Read more
If you’ve ever owned a pet, or know someone that does, you probably know how tiring it can be to take care of one, depending on what pet it is. You gotta feed them, bathe them, clean up their poop, shower them with your attention, maybe take them for a walk too. Fun fact: I … Read more
Lately I’ve been seeing an interesting trend. Whenever I scroll through my feed on Facebook, I’ve been noticing something different about the ads I’m seeing, specifically the images. For examples: There was a lead generation strategy ad that popped up in my feed and the image was simply an overlay of lemons. There were plenty … Read more
Allow me to share a story from my virtual networking days on Bumble. I once met a woman who was originally from California. After exchanging some messages on the app. We decided to continue our conversation over the phone. We went through the usual networking ice breaker, the initial “what do you do” portion of … Read more
One of my favorite cartoon shows I loved watching when I was young was Transformers. I still remember I’d get home from school, and watch some cartoon shows before starting my homework, one of the shows being that show. When I found out they released a Michael Bay’s Transformers movie in theaters for the first … Read more
Back when the world was normal, whenever I walked around outside, I always see a handful of people walking while looking down at their phones. They’re either reading something, texting somebody, or watching a show. I mean if you’re texting someone, I kind of get it. Maybe you have an emergency or something. But watching … Read more
One of the most common questions I see being asked from zero experience, beginner email marketers in marketing forums is, “How do I increase my open rate?” If I weren’t too lazy to create myself an account, I’d reply, “You’re focusing on the wrong thing.” This goes back to the days where I was immersed … Read more