Simple, Fun, Direct Email Copy
I watched a video and read a few articles about supermarkets, and what they do to get us customers to spend as much money as possible when we visit. Everything you see in a supermarket, and how it’s laid out, is all planned. The scary part is, you don’t even know that they’re controlling you … Read more
There’s no better day to talk about this than today, Election Day. I’m sitting inside, and just waiting for the potential chaos to unfold across the country. While that’s happening, I watched a video a friend of mine sent me talking about how to have a conversation. Sounds so simple and silly, but it’s amazing … Read more
We all have friends that we can have different types of conversations with. With some of them, you can talk about touchy subjects like politics. With others, you can have more philosophical conversations. You can talk to some about videogames. Or creative arts. Or even subjects that are absolutely random and ridiculous. And that was … Read more
I believe you can turn any topic into something fun. For me, they would have to be science and math. Science was something I never really found interesting. It’s a slightly different story for math. I used to like it, but now it’s something I don’t really want to be near as much anymore. But … Read more
I’m in a couple of LinkedIn email marketing groups. Rarely do I ever check for new posts. But when I do, I get some pretty interesting questions. For example, here’s one I came across not too long ago. ———- Has anyone noticed a drop in engagement rates with Gmail users? I was wondering if more … Read more
Looking back through my college years, I thought about all the professors I had. All the ones the students liked, and the ones they didn’t like so much. After thinking for a good couple of minutes, I noticed a pattern. There’s one common thing that all the ‘liked’ professors have. They all talk to their … Read more
A friend once asked me, “What’s your favorite song as of right now?” My answer was, “I don’t have a favorite song. But there is a song that’s stuck in my head right now, and that’s Marvel’s Avengers theme song.” She laughed at me because she thought I was joking. But I was 100% serious, … Read more
I remember I was in an interview a while back. It was for a marketing position at an agency. Here’s how the interview process went down. I went through two rounds. Round one: I was on a video call with one of the hiring managers, except that there were 15 other candidates on call too. … Read more
I don’t know about you, but I’ve gotten to a point in my life where I don’t trust reviews anymore. Whether I go to buy products, eat at restaurants, or see movies, I don’t read a single review beforehand. When I read the one star product reviews on Amazon, most, if not all them have … Read more
People tell us that reading is good, and it’s true. It’s one of the best ways to learn new things. When it comes to learning copywriting, there are so many books out there that can help you improve. But is it good to read multiple books on copywriting? Is there such a thing as reading … Read more