Simple, Fun, Direct Email Copy
I find a lot of joy in deleting some of my LinkedIn connections. “But why Ellisen? You never know what opportunities those connections might give you,” said one of my friends. To which I counter-argue, “What connection? If someone randomly connects with me, and doesn’t respond to both my initial greeting message and follow-up message, … Read more
I started going to networking events back in 2016. So I’ve been in the game for a while now. Usually, I go alone so I can force myself to talk to new people and not be that one guy who just sticks with the people they know. But nowadays I go with a friend of … Read more
“Should we write about this or not?” That was the million dollar question when my colleagues and I were rewriting ad copy for the startup skincare company we’re currently consulting. To give some background info: We gathered market research data to find out buyers’ behaviors in the skincare industry. And we discovered that one of … Read more
Apple is one of the most profitable companies in the US. Second in place with a profit of over $55 billion. Can’t argue with the numbers. In my opinion, they’re also one of the smartest companies around, especially when Steve Jobs was still around. And I say that for one of many reasons. They know … Read more
“How does that make you feel?” Said my friend (We’ll call him John) when he was doing an improvised, non-official therapy session with my other friend (We’ll call him Ruben) a few days ago. Without going into too much detail, they were discussing Ruben’s recent end to his romantic relationship. I was doing nothing more … Read more
Today I want to share with you my top five books that I’ve read and I think will help you better your marketing. I also attached the affiliate links that’ll lead the pages where you can buy them if you choose to do so. Without further ado, here they are: (1) How to Write Copy That … Read more
Last night, I was on a call with a group of friends that lasted until 1 AM. Before I went to sleep, I did a little bit of journaling and I realized how grateful I am to have them around, especially during a time like this where we’re all socially isolated. To be honest, I … Read more
Aside from videogames, one of the other things I like to do during my free time is to practice music production. Ever since I got into it, I never listened to music the same again. Now I listen to every song with a more analytical ear. I pay attention to the different sounds, how they’re … Read more
I read an article about McDonald’s and how they’ve been navigating through COVID. Because of the spike in new cases, McDonald’s has to delay reopening their restaurants for another three weeks. How well are they going to be off? My guess is, they’re going to do relatively fine. Why? They have the ability to be … Read more
As you may or may not know already, I do a lot of my networking online now because COVID has put a halt to all in-person events. Whenever I meet someone new, one of three things would happen: The person wouldn’t reply back to my messages. We’d have a long chat that would lead nowhere … Read more