Simple, Fun, Direct Email Copy
Ellisen Wang Recently, I witnessed something that I thought was otherwise impossible. There’s a man in China named Yang Tianxin who’s a huge soccer fan. In fact, he loves soccer so much that he trained a group of goldfish to play the sport. He even transformed his fish tank into an underwater soccer field. How did he … Read more
Back when I was in my early teens, I was a huge rubik’s cube nerd. And rightfully so because my classmates would see me with that toy in my hand every single day. Ever since the day I saw one of my friends play with the cube, I’ve been obsessed with figuring out how to … Read more
I once heard this tip when it comes to creating social media content. There has to be a balance between what you like and what your audience wants. It makes sense. If you only post what you like but the content isn’t what your audience wants to see, then you might as well just stop … Read more
Let’s go back to the basics. What is copywriting? According to American Writers & Artist Institute (AWAI), “Copywriting is the process of writing persuasive marketing and promotional materials that motivate people to take some form of action, such as make a purchase, click on a link, donate to a cause, or schedule a consultation.” It’s … Read more
Over a year ago, my friend recommended that I watch some videos from a person who goes by Dr. K, a psychiatrist who specializes in addiction. But he also has a YouTube channel where he talks about mental health issues tailored towards the gaming community. Two weeks ago, he talked about The Great Resignation that … Read more
I recently watched an interesting documentary called: “The Rise & Fall of Allison Mack” If you don’t know who she is (I didn’t know who she was), she’s an actress who starred in Smallville, but is now in prison. What did she do exactly? She recruited people into a multi-level marketing business which was actually … Read more
If you haven’t read the post, “My Indirect Unsolicited Advice to Giving Unsolicited Advice,” here’s the story summed up in a few short points: 1. I was in a job interview where the interviewer pulled up my website during the call. 2. She looked at my opt-in page and gave unsolicited textbook copywriting advice to … Read more
I don’t know how you feel about being given unsolicited advice. Personally, I don’t mind when people do it. I always assume they’re doing it with good intentions…. At least until it becomes a noticeable pattern. It does become a problem when people give unsolicited advice without taking the time to learn the situation first. … Read more
One great way to practice your copywriting skills is to do this: 1. Pick a niche 2. Go to an online marketplace 3. Pick a product 4. Write two or three emails selling it This is a useful exercise especially if you pick a niche you’re completely unfamiliar with because it forces you to do … Read more
One thing I always believe is that you should always sharpen the fundamentals of any skill you possess and wish to maintain. This is something a lot of people fail to do because, admittedly, it’s boring. People would much rather learn the cool, ninja, advanced tactics and hacks than relearn the basics. This is especially … Read more