Simple, Fun, Direct Email Copy
Ellisen Wang Last weekend, I went to celebrate my friend’s birthday. I met up with him and 14 other people. Originally, our plan was to go bowling and to a karaoke bar, but not a lot of people liked the plan for various reasons. So after a few suggestions, my friend scrapped everything and made a surprise … Read more
For legal reasons, that title was a joke. Just want to put that out there for the people who take life a little too seriously. Now we got that out of the way, let’s talk about where that title came from. It came from Scarface, a movie I decided to finally watch all the way … Read more
The other day I logged into my LinkedIn account, mainly to see if there are any connection requests I need to take care of. Turns out, there was one that I think is worth sharing with you. It was a request from a direct response copywriter with a message attached that said this: – – … Read more
I thought I’ve seen it all. I’ve seen young people do a lot of things to try to gain some level of clout on social media. Doing trendy TikTok dances, life-threatening challenges, pranks that are pretty much considered harassment. But until a few days ago, I’ve never seen anyone do this: Faking a medical disorder … Read more
At my full-time job, I recently created a sub-folder and named it “Funny Emails.” My plan is to fill that folder up with emails that I find, you know…funny. Whether they have funny subject lines, auto-reply, responses, etc. That way, if I ever need a good laugh or some inspiration, it’ll be available for me … Read more
I recently discovered a mobile app called Libby. If you don’t know, it’s basically a digital library where you can borrow ebooks and audiobooks. Just like a real library, you need a library card. And despite the fact that these are ebooks and audiobooks, there are also limited copies available to borrow. So they’re really … Read more
Ever since COVID hit planet Earth, my habit of exercising at Planet Fitness fell apart. Between March 2020 and today, I only checked in once, maybe twice. And I put off canceling my membership for the longest time mainly because the entire process of canceling a gym membership sounded dreadful. Typically, I hear that you … Read more
I remember at one point in my life, I heard that tobacco companies paid to run anti-smoking campaigns. Which made me think how contradictory that is. Why would a for-profit company run ads warning people about the consequences of using their own products? It doesn’t make sense at all…until I read the backstory. In 1999, … Read more
I’m back from California. Technically I was back on Thursday, but I took the last few days to just relax and recover from the minor jet lag. If you don’t know, I was away for a few days to help my company, that I work full-time with, run one of their biggest events. They were … Read more
I saw a funny meme that was about work, and it went like this: How to avoid stress at work… Don’t go to work Such an obvious answer, and technically, it’s not wrong either. But we can add to that. If you want to avoid stress at work, do work that doesn’t feel like work. … Read more