So I’m trying something different today. I was listening to an ad where they did a little talk that rhymed. So I thought, why not challenge myself and try that with an email.
And so this was copy and pasted from one of my daily emails.
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I really miss my gym.
I miss the people there who are anything but slim.
What’s the gym I go to? My friend recommended this great one, he can attest.
None other than Planet Fitness. They’re simply the best.
On my first day there, I had no feelings of doubt
Because of what this company is all about.
It’s written everywhere. No need to look it up on your phone.
Their walls spell “The Judgement Free Zone.”
With hardcore weightlifters everywhere, gyms seem scary to an amateur.
One step in, and they’ll want to run so fast, they look like a blur.
But why is that? For one reason, it puts them in tears.
The feeling of being judged, one of their greatest fears.
But Planet Fitness puts that fear to rest.
So every gym goer there can perform their best.
Let this be a lesson for your business marketing.
Once you implement, the results will be nowhere near disheartening.
As long as you address the fears of your customer,
Then you can be sure a purchase must occur.
How was it? Was this fun to read?
If so, I’m glad my mind suggested it and I agreed.
Would you like to learn to write fun-to-read emails?
Ones that glue eyes but also bring in sales?
Then read this book, it’ll do nothing but enlighten.
How to Become an Email Titan.