Over the weekend, something very interesting popped into my mind.
I remember that one of my former business coaches told me that when people enter your business world either through joining your email list or buying a product or service of yours, you shouldn’t say thank you to them.
When she told me that, I think she meant that people who are entering your business world are the ones seeking help from you, so they’re the ones that should thank you for solving their problems and improving their lives. And that it’s a privilege to be learning from you.
In a way, she’s right.
If you’re offering something that’s helpful, solves a major problem, and is taught in a unique way, then yes, it should be a privilege. I believe even something as ordinary as joining your email list should be a privilege.
But then again, these are the same people who are literally funding your livelihood. They’re helping you pay for your housing, food, clothes, and utilities. Not to mention, keeping your business alive. So in a way, you need them as much as they need you.
It’s ironic too since she preaches expressing gratitude and all that good stuff.
With that said, I’m not suggesting she’s a bad person. Quite the opposite, plus she helped me set the foundation for my online business knowledge.
And I’m pretty certain that she really is grateful for her clients.
So no, I’m not attacking her as a person, I have absolutely nothing against her. I just wanted to share that ironic thought.
But going back to the email list, I do think people should start treating their list more as an exclusive community than just an ordinary list.
For example, I refuse to keep freeloaders and people who just join my list only to take up space (Loiterers, if you will) on my email list.
And if you have your own email list, I’m sure you know the type of people I’m talking about.
Freeloaders: The ones who opt-in only to get the free resource that they probably won’t even bother to put to use anyways.
And the loiterers: The ones who opt-in…and that’s it. They don’t even open the email that contains your free resource, which I don’t understand at all.
I don’t have anything against these people, but it’s a shame on what they’re missing out on.
Not only daily emails, but my own product (Including future products), recommended resources, even copywriting client work opportunities that I don’t even charge a referral fee for, which I should, and probably will start doing in the future.
But, if you want to check out the only existing email copywriting product I have at the moment, use the link below.